Real estate professionals agree that one of the biggest mistakes home sellers can make is not showcasing their homes before they put them on the market. And a new survey from the National Association of Realtors® agrees, it is critical to Stage your home. Home staging continues to be a significant part of the home buying and selling process.
“Staging a home helps consumers see the full potential of a given space or property,” said Jessica Lautz, NAR’s vice president of demographics and behavioral insights. “It features the home in its best light and helps would-be buyers envision its various possibilities.”
And 82% of Buyers’ agents agreed. Overwhelmingly, agents said staging a home made it easier for a buyer to visualize the property as a future home.
It’s all about the pictures! “At the start of the pandemic, in-person open house tours either diminished or were halted altogether, so buyers had to rely on photos and virtual tours in search of their dream home,” said Lautz. “These features become even more important as housing inventory is limited and buyers need to plan their in-person tours strategically.” Homes that are staged and look great online have a substantial advantage over those that just look average.
According to the report, Staging also increased the amount buyers were willing to spend on a property. Twenty-three percent of buyers’ and sellers’ agents reported that home staging increased the total offered on the home between 1% and 5%, compared to similar homes on the market that had not been staged.
Eighteen percent of sellers’ agents said home staging increased the dollar value of a residence between 6% and 10%. No sellers’ agents felt that home staging had a negative impact on the property’s dollar value. And a full 31% of agents reported that home staging greatly decreased the amount of time a home was on the market.
The results are clear. Professional Accredited Home Staging helps properties sell for the most money in the shortest time on the market. Reach out, Cleveland Home Staging is here to help you get the most for your home! Check out the full NAR press release here.